With warmer weather knocking on our door and a school holiday vibe, it's great to look at the season ahead with ways to inspire more bookings! This month we have new resources and info to share, including:
Spotlight on Brand & Design: 🔦 Inspire & captivate travellers
Google strategies to boost your traffic and bookings
Plan your summer campaigns now! ☀️
Tourism Tech Talks: Upcoming webinars 📽️
TECNZ Tourism Forecasts
First impressions count! Our new Brand & Design Guides for tourism (developed by our lead designer Pallavi Karambelkar) delve into the main principles of branding, and how to use design effectively to inspire potential customers. For further strategies & ideas watch the recent Brand, Design & Storytelling webinar.
In our recent Google webinar Tip Varnakomala shared some practical strategies using Google tools to boost your bookings. It's all summarised it in one handy article!
Don't miss the next webinar on Technology & Tourism hosted by our digital performance guru Lez Gunnion, who will explore how you can use some of the latest technologies for promoting your business.
By popular demand we've added this webinar to our series! You will hear from Emma Brown, a self-confessed convert to GA4, who will share how to find & use the best features, without all the technical jargon!
TECNZ provide regular international tourism forecasts for it's members.
Their latest report shows that the recovery to 100% of 2019 tourism arrivals to New Zealand is forecast to be achieved by the YE June 2025 👏 with arrivals expected to be at 80.4% by YE June 2024.
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