Spring always rejuvenates the visitor industry with the expectations of a summer season ahead. This year it yields the promise of no more COVID restrictions! 👏
With revitalisation in mind, we have some advice to nurture the value of your business & grow direct bookings, plus a webinar invite to boost confidence, and a Customer Showcase from Lavender Hill who shares some great insights.
Is your website performing as well as it could be to ensure those direct bookings are flowing in?
Find out the 5 MUST-HAVE's for any accommodation website.
Drive more direct bookings with ResBook's new Booking Engine!
The new booking engine is driving more direct bookings for ResBook clients. See how beautiful and easy it is for guests to book on your site!
Get in touch if you are interested in updating to the fresh new look. 🌱
Regain financial certainty over your bookings, join the webinar next week!
Just in case you missed the invite, we have a webinar Q & A session with Protect Group next week on how Refundable Bookings can help give your customers protection over their booking deposits, while ensuring you retain revenue from cancellations and gain a new revenue stream!
We are delighted to share this month's customer spotlight of Trish from Lavender Hill. This wonderful accommodation property and operating Lavender farm is located in the Kumeu Riverhead area of West Auckland.
ResBook: What do you see as the biggest challenge for the next season?
Trish: When our lavender starts blooming in December it is pretty hectic here on the farm, as we juggle accommodation bookings, farm tours, lavender harvesting and distilling (early January) as well as distilling for other lavender growers. It is coming up to our seventh year here, so we have a better idea of what works and doesn’t work.
ResBook: What is one piece of advice you would give someone who is looking to start an accommodation business?
Trish:Do your research and talk to other accommodation providers before you consider going into the accommodation business. We bought “Running a Bed and Breakfast for Dummies” which was extremely helpful. You also need to define who is your target audience, and how you will stand out from other accommodation providers.
ResBook: How has ResBook helped you and your business?
Trish:ResBook has enabled us to streamline different booking channel managers and made it much easier for us to take direct bookings.
ResBook: What is your favourite feature / function of ResBook and why?
Trish: There are so many great features, but the one in particular that really helps us is that if a customer only books one room then the other rooms remain available to be booked by others and the exclusive function is blocked, so we never have double bookings.
To see more about Trish's favourite feature you can refer the linked rooms function in the ResBook Knowledgebase.
Don't hesitate to get in touch with our team if you need any assistance with ResBook or help with your digital marketing.
